British Vita established Vitafoam East Africa Limited in May 1967 (an associate of British Vita of UK) and later renamed as Vitafoam Products Limited under their Patent rights.

The company started its first operations in Mombasa in a mere 5,000 sq. ft. Due to the popularity of its quality products, Vitafoam grew rapidly and became a household name in the Bedding and Furniture Industries. Successful business environment and expansion programs enabled the company open its first branch in Nairobi on Bamburi Road, industrial area, in 1970. The tremendous success of Nairobi branch led to the shift of its head quarters from Mombasa to Nairobi.

In 1989, British Vita resolved to disinvest and sell the shares of the company to indigenous Kenyans. This great opportunity was taken by the present owner of the company, Mr. Chandrakant P Shah who took control of the firm as Chairman of the company and renamed it as ‘Vitafoam Products Limited’. Mr. C P Shah along with his wife, the late Mrs. Ramila C Shah (Managing Director until her demise in January 2001) decided to expand the company and relocate the premises to its present location on Mombasa Road in 1992.

Under a new investment plan, new machinery and equipment replaced the old ones in order to increase efficiency and enhance capacity towards ever increasing demand for its quality products. Vitafoam was amongst the first foam manufacturing companies in East Africa region with the latest state-of-art technology. Product Quality maintenance from the onset led the company in 1996 to be the first to receive the prestigious ‘Diamond Mark of Quality’ from the Kenya Bureau of Standards.

The company specializes in manufacturing Flexible Polyurethane Foam products. These include Mattresses, Cushions, Sheets, Carpet underlay, Bolsters and Pillows of various densities & sizes.

Present…
The company is at present run professionally by a highly qualified Management Team under the wise leadership of the Board of Directors, Mr. Chandrakant P Shah & Mr. Jitesh Haria.

The company with its motto ‘sleep well…feel better…live longer…’ remains a preferred household name, serving all consumers by providing quality products at affordable prices.